Industry News | April 3, 2013

Orange Leaf Celebrates 3rd Birthday with New Cake Flavors

This month, Orange Leaf Frozen Yogurt celebrates three years of growth by sharing two new cake flavors with customers: Chocolate Cake, the official birthday cake of Orange Leaf, and Carrot Cake, one of America’s favorite cake flavors.

In three short years, Orange Leaf has grown to become one of the top self-serve, choose your own toppings dessert chains in America with more than 230 locations in 40 states and in Australia. During this time, Orange Leaf quickly worked to develop more than 65 familiar and authentic yogurt flavor recipes from which storeowners can create their own unique lineup of 16 flavors at a time including no-sugar-added, gluten-free, and dairy-free alternatives.
 
“Creating new, delicious flavors and unique ways to enjoy our fro-yo, like Upside Down, has been one of the most fun aspects of growing Orange Leaf these last three years,” says Reese Travis, CEO. “We expect Chocolate Cake, which is becoming a part of our stores’ flavor line up, and Carrot Cake, which will be offered for a limited time only this spring, to be some of our most popular flavors alongside Wedding Cake and Brownie Batter.”
 
Customers can also choose from a generous selection of more than 35 do-it-yourself toppings at each store which include fresh fruit and nuts as well as items such as Oreosâ, brownies, gummy bears, and M&M's among others, allowing them to control portion size and nutritional value, to fit personal dietary needs and taste preferences.
 
To expand the celebration, Orange Leaf will surprise 300 Ounce Back members at random who are also celebrating their birthdays in April with a special gift that includes a new Orange Leaf t-shirt.
 
Flavors are subject to change and vary by location, so customers are encouraged to check their store’s webpage, or download the iPhone or Android app, to see if their favorites are available before stopping by.