Industry News | September 29, 2005
Panda Express Launches Gift Card Program
Available now at participating Panda Express restaurants, the gift cards are available to guests in any amount between $10 and $100. They can be used for food or beverages, and for individual meals as well as catering orders for groups.
"Working with a team as professional and successful as Panda Restaurant Group is a real source of pride for us," says John B. Bechard of Gift Card Solutions. "Panda Restaurant Group has a very loyal customer base that will embrace this program and increase sales at their nearly 750 Panda Express restaurant locations."
"Gift Card Solutions demonstrated to us that they have the sophisticated tracking mechanisms in place that are so important when judging the success and impact of an electronic gift card program," Panda Restaurant Group Executive Director of Marketing Anna Yee Nero says. "We believe this program will offer our guests the opportunity to share the wokked fresh flavors of Panda Express with friends, family members or co-workers. At Panda Express, lunch is ready and dinner is served!"
Food & Beverage
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