Industry News | March 1, 2013

Pinkberry Unveils Revamped Menu at New NYC Location

Pinkberry, a global yogurt retailer, announced that it would open a new location on New York City’s Upper West Side on March 13, 2013.

The newest Pinkberry is located at 93rd Street and Broadway and makes the 14th store in Manhattan. The new store will also be certified Kosher by National Kosher Supervision.

Pinkberry’s handcrafted yogurt bar offers a variety of yogurts crafted to complement its fresh and culinary toppings.

Pinkberry frozen yogurt is made with nonfat RBST milk and nonfat yogurt. Flavors offered include tart and fruity varieties like pomegranate, strawberry, mango, peanut butter, salted caramel, and chocolate hazelnut.

There are more than 15 different flavors that rotate based on the season.

Ron Graves, Pinkberry CEO, says, “We’re excited to expand Pinkberry’s high-quality, unique yogurt experience in this NYC neighborhood, and we’ve enjoyed growing the market with 4Sunkids, who are equally passionate about bringing the goodness of yogurt to their community and continue to be focused on exceeding our customer expectations every day.”

The new Manhattan location will be one of the first markets to debut Pinkberry’s new product line offering new yogurt choices. The brand opens at 93rd and Broadway with a revamped menu. 

With a passion to help people discover new ways to enjoy yogurt in their daily routines, Pinkberry assists every customer in pairing yogurts with the perfect toppings, blending them into smoothies or creating parfaits.

Toppings include daily hand-cut fresh fruit, premium granolas and nuts, specialty chocolates and sweets, and finishers like cinnamon honey, organic vanilla agave, and strawberry puree.

Customers can choose from these groupings of toppings to personalize their yogurt experience from a topping bar that is 100 percent free of trans fats, hydrogenated oils, and high fructose corn syrup.