Industry News | August 4, 2005
Pizza Hut to Donate Money to Detroit Zoo
Pizza Hut has announced its sponsorship of Like Nowhere Else, part of the Detroit Zoo's Caribbean Festival, which will feature opportunities for visitors to learn Caribbean arts and crafts, listen to live Caribbean music, and sample authentic Caribbean-style foods. The event is scheduled to take place on August 13 and 14, just one of the Summer Festivals at the zoo.
Pizza Hut is taking the sponsorship a step further by implementing a Summer promotion, "Do the Zoo Thing." Until October 9, when consumers dine in and purchase "The True Zoo Family Deal," Pizza Hut will donate 20 percent of proceeds to the Detroit Zoo. Pizza Hut has committed to a maximum $10,100 donation, with a minimum donation of $5,000.
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