Industry News | May 28, 2009
Pizza Hut Takes on the $5 Competition
Weighing more than a pound, the P'Zone pizza is filled with Pizza Hut toppings in three recipes. The choices of Meaty, Classic, or Pepperoni fillings with cheese are folded into a pizza crust and freshly-baked.
-- Classic P'Zone: Filled with cheese, Italian sausage, green peppers, and red onions
-- Meaty P'Zone: Packed with cheese, pepperoni, ham, Italian sausage, and seasoned beef
-- Pepperoni P'Zone: Loaded with pepperoni and melted cheese
All P'Zone pizzas are served with a side of marinara sauce.
"Not all five dollar offers are created equal," says Bob Kraut, marketing communications VP for Pizza Hut. "Pizza Hut believes that five dollars should leave you full and happy, and the P'Zone does just that."
Food & Beverage
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