Industry News | November 11, 2012

Pizza Patrón Takes New Mexico By Storm

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Pizza Patrón has signed an exclusive development agreement with one of its franchisees, TWE Hospitality Group, to bring the premier Latin pizza brand to the state of New Mexico. 

Eight stores are planned, and development will focus first on Albuquerque, then turn to Las Cruces.

The franchisee opened Pizza Patrón’s 100th store in 2010 and also opened the chain’s most recent Dallas location on October 15 as the legal entity DPP Partners. 

“Albuquerque is a natural growth market for our brand,” says Victor Vazquez, franchising manager of Pizza Patrón. “We are thrilled to be expanding into a new region with a proven multiunit operator already in our franchise system. This strategic alliance is part of the company's plan to develop the entire state of New Mexico, an important Hispanic market in the Southwest region.”

Pizza Patrón is headquartered in Dallas with 106 locations in seven states and more than 80 under development. 

Franchise opportunities, offering a proven system for hard-working franchisee candidates, are available in prime Hispanic markets throughout the country.