Industry News | May 12, 2008

PJ's Coffee to Offer Free Granitas

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In celebration of its 30th anniversary, PJ’s Coffee of New Orleans will host its second annual Free Granita Day. In appreciation for those customers with "a palate for freshness, great quality coffee, and all things New Orleans," customers visiting their local participating PJ’s on Saturday, June 21, will receive one free 12-ounce Traditional Granita.

The frozen coffee beverage is made with PJ’s of New Orleans’ roasted coffee and is cold dripped to protect the strength and flavor of the coffee beans.

"Granitas are the perfect summer beverage," says Nicole Hutson, director of marketing for PJ’s Coffee. "We had great success with Free Granita Day last year and can’t wait to see what this year brings. The PJ’s Coffee Granita has been awarded 'Best Frozen Drink' by New Orleans Gambit for two years running. We couldn’t think of a better way to show our appreciation to our customers."