Industry News | June 1, 2010

Planet Smoothie Makes a Promise with Pink Smoothie

Today, Planet Smoothie is honored to announce the launch of the Pink Promise Smoothie, researched and developed by Planet Smoothie's nutritionist and approved by Susan G. Komen for the Cure's breast health experts.

The Pink Promise Smoothie is the first product developed in partnership to benefit Komen for the Cure. For every Pink Promise Smoothie sold, Planet Smoothie will donate $.50 to Komen, with a minimum guaranteed donation of $100,000 in the first year of the partnership.

The Pink Promise Smoothie features a blend of pomegranate juice, ruby red grapefruit juice, strawberries, and Planet Smoothie's new proprietary yogurt, Pro-Yo, which is sweetened with stevia and contains both prebiotics and probiotics. Incorporating prebiotic fiber is essential to the efficiency of probiotic cultures to enhance immunity and digestive benefits.

"The Pink Promise Smoothie is filled with antioxidant-rich fruits, which are so essential for fending off free radicals that can contribute to a whole host of chronic diseases," says Donna Shields, MS, RD, LD, nutrition and recipe consultant for Planet Smoothie. "The added prebiotic and probiotic based frozen yogurt lends calcium, protein, and good bacteria necessary for keeping digestive tracts functioning."

Planet Smoothie is committed to providing healthy solutions to customers by always seeking the most natural and beneficial ingredients. The company continually explores nutrition and health benefit trends and strives to be an active part in customer's quest for healthy living. The Pink Promise Smoothie is fat free, has 210 calories, two grams of protein, and five grams of fiber – all beneficial to those aspiring to make lifetime changes, which in turn affects overall health and well-being.

"In order to stay within the appropriate nutritional profile and ensure a healthy and nutritious product, Planet Smoothie worked closely with Donna Shields, nutrition and recipe consultant for the company, as well as Susan G. Komen for the Cure representatives to ensure a healthy and nutritious product," says Chris Morocco, CEO of Petrus Brands. "Planet Smoothie recognizes the importance of developing a product that benefits those women who fight the fight every day against breast cancer."

To access the Pink Promise Smoothie image, please visit http://planetsmoothie.com/News/Press_releases.