Industry News | October 26, 2009
Pretzelmaker Gets In On Fall Flavor Trend
The new pretzel flavor took several months to develop and test in NexCen Franchise Management's research and development facility in Atlanta. According to Michael Curtis, vice president of plant operations and head of NexCen's Research & Development department, the flavor was inspired by a family recipe for pumpkin pie with melted caramels on top.
"From an innovation perspective, autumn offers some of the most unique and complimentary flavors," Curtis says. "Our team is constantly examining ways to bring fresh, seasonal tastes to our customers. The new Pumpkin Spice pretzel is the perfect warm treat for cooler weather."
Food & Beverage
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