Industry News | May 1, 2011
Raise the Salad Bar at Tossed
Tossed, home of garden fresh salads, crepe wraps, and sandwiches, announced its fourth annual National Salad Contest, giving Tossed customers the opportunity to add their talents to the incredible array of salads on Tossed menus nationwide.
From May 1, 2011 until midnight Eastern time on May 31, 2011, salad lovers are encouraged to submit their favorite original salad recipe via the entry form on Tossed's website. The winning entry will be offered as a Tossed menu choice across the country during the month of July.
In addition to national exposure for his or her salad, the grand prize winner will receive one free Tossed salad per week for an entire year, says Tossed Franchise Corporation Chief Operating Officer Eric Clark. "Perhaps more than any fast-casual restaurant around today, Tossed celebrates creativity—the endless combinations of healthy, fresh, and scrumptious ingredients that make our salads so special," he added. "What's more, May is National Salad Month—the perfect time for customers to show us their imagination. We encourage everyone to submit their best ideas during our National Salad Contest."
Since 1998, when it opened its first location on New York City's Park Avenue to rave reviews, Tossed has been known for its distinctively delicious lineup of fresh, made-to-order gourmet salads. Featuring 50 toss-ins including garden fresh vegetables, cheeses, and meats, along with its homemade dressings, Tossed has attracted an intensely loyal following. The chain recently announced its first restaurants in Los Angeles, giving it a truly coast-to-coast presence.
Last year's National Salad Contest winner was Tropical Spice, a combination of baby spinach, blackened chicken, sugar snap peas, red onions, pineapple, and roasted peppers with fat-free honey Dijon dressing. Tropical Spice, the work of customer Angela Whaler of New York, NY, was a hit with diners everywhere.
The winner of the Tossed Fourth Annual National Salad Contest will be selected by a panel of Tossed executives, who will evaluate each entry on taste, creativity, and visual appeal. To enter, go to www.tossed.com or follow the links from Facebook and Twitter. Suggested salads must include a recipe name. Additional contest details can be found at www.tossed.com.
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