Industry News | June 1, 2011

Ring In Summer With a Free Milkshake

Jake’s Wayback Burgers, with 27 locations throughout the mid-Atlantic and 17 under construction, announced that on Tuesday, June 21, the fast-casual restaurant chain will celebrate the first day of summer by giving away free 12 oz. Strawberry Lemonade hand-dipped milkshakes.

The free milkshakes will take place at every Jake’s Wayback Burgers locations, all day, while supplies last.

Jake’s Wayback Burgers serves more than 12 hand-dipped milkshake flavors. Milkshakes are made the old-fashioned way—thick and creamy with real ice cream in a blender, served in metal cups to keep them cold and flavorful.

The Strawberry Lemonade milkshake is new to the menu and will stay on for the month of July, serving as the “Milkshake of the Month.” This sweet milkshake is made with milk, vanilla bean ice cream, and blended with a strawberry lemonade flavor and 100 percent lemon juice.

“Giving away free milkshakes on the first day of summer has been a tradition with our brand for a few years,” says John Eucalitto, president, Jake’s Franchising, LLC. “The Strawberry Lemonade milkshake is the perfect treat to celebrate the first day of summer.”

Additionally, Jake’s Wayback Burgers will open at the following eight locations:

June:

-1964 Jericho Turnpike, East Northport, New York, 11731

-2306 Hempstead Turnpike, East Meadow, New York, 11554

-503 Baltimore Pike, Springfield, Pennsylvania, 19064

-1090 Williams Reserve Blvd. Suite H., Wadsworth, Ohio, 44281

July:

-945 West Beech Street, Long Beach, New York, 11561

-2481 Lincoln Highway East, Lancaster, Pennsylvania, 17602

-253 Upland Square Drive, Pottstown, Pennsylvania, 19464

-369 West Lancaster Ave.,  Radnor, Pennsylvania, 19080