Industry News | June 19, 2013
Salsarita's Embraces Seasonal Flavors in New Dish
Salsarita’s, the national franchisor of Fresh Mexican Cantinas, launched two new menu items in June. Summer at Salsarita’s includes a tasty summer dish, the Mexican Chop Salad, complemented by the restaurants’ hand-made Sol Lemonade.
The Mexican Chop Salad is a limited time offer featuring summer flavors to create a seasonal twist on a traditional dish. Beginning with a bed of romaine lettuce, the salad is topped with black beans, grilled chicken, Pueblo Corn Salsa, tomatoes, cheese, and fresh salsa with hand-cut pineapples. This delicious salad is perfectly paired with the Sol Lemonade, a permanent addition to the Salsarita’s menu. This unique lemonade is made from lemons with a hint of guava and a freshly squeezed lime.
“We’re getting a little fruity this summer. Handmade lemonade with guava and a fruit-based salsa; what could be more summer than that?” says Phil Friedman, CEO of Salsarita’s.
Add the Sol Lemonade to a combo meal for a tart and sweet drink that is perfect alongside the Mexican Chop Salad summer special. Both of these menu items are available at participating Salsarita’s locations nationwide.
Founded in 2000 in Charlotte, North Carolina, Salsarita’s offers Mexican favorites such as signature Casaritos, Mexican pizza-inspired Cantizzas, and an assortment of tacos, quesadillas, and nachos made fresh to order with an extensive selection of proteins, toppings, and fillings, as well as six flavorful house-made salsas. The franchise has more than 80 locations in 19 states, including seven that are company-owned. Salsarita’s expects to have at least five new restaurants operating and four to six franchise agreements signed before the end of 2013, with long-range projections calling for over 300 locations nationwide over the next several years.
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