Industry News | April 11, 2012
"Sing & Dance For Your Snack" on National Pretzel Day
Pretzelmaker announced that it is, once again, giving away free pretzels on the official National Pretzel Day holiday.
On April 26, customers are invited to visit their local Pretzelmaker, sing a snippet from a song of their choice or, for the first time, show off their latest dances moves and receive a free soft pretzel (standard salted or unsalted) while supplies last. Patrons who prefer not to sing or dance, have no fear: you can simply say "National Pretzel Day" to receive their free pretzel.
Television star and winner of The Glee Project, Damian McGinty, will be on hand to support Pretzelmaker through a variety of activities, including promoting the day's celebrations through a nationwide radio media tour on April 26.
McGinty can currently be seen on the hit show Glee and is excited to inspire fans dancing and singing this holiday.
"National Pretzel Day is our favorite day of the year at Pretzelmaker and we're looking forward to providing our customers fresh baked pretzels once again this year," says Julie-Ann Reid, Pretzelmaker brand director for GFG Management. "Pretzelmaker fans love this celebration and we are delighted to continue with the tradition of free pretzels for our fifth year in a row."
Some fun pretzel facts include:
- In 2003, Pennsylvania Governor Ed Rendell declares April 26 National Pretzel Day to acknowledge the importance of the pretzel to the state's history and economy
- In A.D. 610, while baking bread, an Italian monk decided to create a treat to motivate his distracted catechism students. He rolled out ropes of dough, twisted them to resemble hands crossed on the chest in prayer, and baked them. The monk christened his snacks pretiola, Latin for "little reward"
- Pretzelphyte is the name for a lover of pretzels, often called a pretzel aficionado
- More than $550 million worth of pretzels are sold in the United States annually
- The average U.S. citizen consumes up to two pounds of pretzels per year
- The phrase "tying the knot" came from the Swiss, who still incorporate the lucky pretzel in wedding ceremonies. Newlyweds traditionally make a wish and break a pretzel, in the same way people in other cultures break a wishbone or a glass
- There is a dance move in swing dancing called the Pretzel Dance
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