Industry News | June 16, 2010

Smithfield's Seeks New Franchisees

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Smithfield’s Chicken ‘N Bar-B-Q has announced its intentions to award new franchise agreements to qualified applicants who have an appreciation for the restaurant brand’s culture, a taste for the established North Carolina barbecue flavor, and gratitude for the opportunity to serve the brand’s customer base.

With more than 30 existing locations in North Carolina, Smithfield’s Chicken ‘N Bar-B-Q plans to expand its market share by selling franchises in North Carolina and outside the state under the brand name SCNB Chicken 'N Bar-B-Q. While the name may appear slightly different, the culture, food, atmosphere, and philosophies will remain the same.

“We are excited about the potential growth in and beyond the North Carolina borders,” says Walter Voight, director of franchising for the restaurant brand. “A crucial step in this growth is finding qualified applicants who share our entrepreneurial spirit."

Margaret Moore, the brand’s assistant director of franchising says, “This is an exciting time for Smithfield’s Chicken ‘N Bar-B-Q, SCNB Chicken ‘N Bar-B-Q, and our customers. Not a week goes by that we don’t hear from our fans, outside of our currently supported markets, on Facebook, Twitter, and other channels about bringing our restaurants closer to them. We are looking forward to serving customers in these new areas.”

Transparently disclosed on the informational website, Smithfield’s Chicken ‘N Bar-B-Q will require that any potential franchisee possess relevant business or restaurant experience and that the daily operator of the restaurant must maintain at least a 10-percent ownership in the business. Franchisees must also have a strong commitment to customer service, quality, cleanliness, and community involvement.

Additionally disclosed on the website are other qualifying areas of franchise establishment, including financial estimates (specifically, initial investments, franchise fees, royalties, and marketing contributions), trade area, and frequently asked questions regarding assistance and operational training.

For more information regarding Smithfield's Chicken ‘N Bar-B-Q and SCNB Chicken ‘N Bar-B-Q franchising, please e-mail FranchiseInfo@SCNBNC.com, contact the restaurant brand toll-free by phone at 1-877-372-SCNB, or visit the informational website online.

For more information on the Smithfield’s Chicken ‘N Bar-B-Q brand, please visit http://www.SCNBNC.com/, http://www.WeShipBarBQ.com/, and http://www.Summerof20Tea.com/.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.