Industry News | February 6, 2014

Smoothie King Ends 40th Year with Growth

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Smoothie King Franchises Inc. experienced its fourth consecutive year of same-store sales growth and development in 2013. Smoothie King’s 93 single-unit and 10 area development agreements are a record for the company, which demonstrates the brand’s commitment to continuing its aggressive growth beyond its 40th year.

In 2013, the New Orleans­–based smoothie franchise expanded its global reach with five new international locations in Singapore and 20 units in South Korea. Domestically, Smoothie King’s footprint expanded to Connecticut, one of the 41 new franchised locations, and 10 corporate stores opened last year.

“Smoothie King is outpacing other brands in our category in same-store sales and development. We’ve achieved tremendous growth over the past year and we have no plans of slowing down,” says Smoothie King Global CEO Wan Kim, who reenergized the brand’s growth after purchasing the company in 2012. “Our proven business model combined with our new, refreshed brand image and new store design, have jumpstarted Smoothie King’s development. Our commitment to furthering our mission to inspire healthy and active lifestyles continues to drive our success.” 

Smoothie King is on track to open 160 new franchised locations in 2014 in cities such as Atlanta, Austin, Dallas, Houston, Miami, Tallahassee, Washington, D.C., and other markets throughout the U.S. In addition, Smoothie King plans to open 25 corporate stores in Austin, Dallas, Fort Worth, and San Antonio, Texas, and South Florida.

Smoothie King, which reported a five percent same-store sales growth in 2013, plans to add more than 900 new franchised and corporate locations domestically over the next four years. The brand has extensive smoothie franchise opportunities available in the Southeast, Mid-Atlantic, and Northeast regions, as well as Texas. Smoothie King also continues to expand internationally through both master franchise and corporate stores in South Korea, Singapore, and the Cayman Islands, and is focusing on identifying partners in several key countries in Asia and the Middle East.