Industry News | February 5, 2013
Smoothie King Lures Franchisees with Incentives
Smoothie King Franchises, the premier smoothie and nutritional lifestyle center, announced a new franchise development incentive program in celebration of its 40th anniversary.
New franchisees will receive 40 percent off the franchise fee, a savings of $10,000, for the first 40 agreements signed in 2013.
“At Smoothie King, we are proud of our brand heritage and excited to mark our 40th anniversary with a new, limited incentive program for new franchisees,” says Smoothie King global CEO Wan Kim.
“Our goal is to encourage multiunit development and continue to position Smoothie King as the most recognized smoothie concept in the world,” he adds. “We recently posted our 20th consecutive month of positive same-store sales. The future of our brand looks very bright.”
Smoothie King is experiencing energized growth under new brand owner and global CEO Wan Kim, with its plans to add 1,000 new franchised and corporate locations domestically over the next five years.
Even with more than 500 locations in the U.S., Smoothie King still has extensive franchise opportunities available in the Southeast, Mid-Atlantic and Northeast regions, as well as in Texas.
International development includes master franchise and corporate expansion in Korea, Singapore, and Malaysia, with 50 new stores planned in Korea and 10 in Singapore in 2013.
Franchisees should possess a passion for the Smoothie King brand and desire to help consumers lead a healthier lifestyle.
While restaurant experience is not required, the ideal candidate should have an entrepreneurial spirit, as well as sales, marketing, restaurant, and/or retail experience.
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