Industry News | April 13, 2011

Something's Poppin' Up at Jamba

 

In an alliance designed to get mouths watering, Popcorn, Indiana, a gourmet snack maker, is popping up in all Jamba Juice locations in North America.  Two of Popcorn, Indiana's best sellers, the original Kettlecorn and brand new Sea Salt Chip'ins snacks, are now available in 1-ounce bags in over 700 Jamba Juice locations nation-wide.  

This widespread distribution in Jamba Juice represents another step in Popcorn, Indiana's plan to make "Munch Better" snacks available to discerning consumers seeking healthier snack options.

"We are very excited to see our products in distribution at Jamba Juice stores," says Hitesh. Hajarnavis, president and CEO of Popcorn, Indiana.  "Jamba is a destination for consumers looking to find great tasting, better-for-you, wholesome beverage and food offerings, and we think our snacks are a perfect complement to their portfolio of offerings."

Straight from the farm to the table, Popcorn, Indiana is a new take on a familiar classic, featuring 100 percent natural ingredients that are lovingly hand-crafted. And popcorn is just the beginning: by combining the great taste and healthy benefits of popcorn with the satisfying crunch of a chip, they created Chip'ins snacks, the world's first gourmet popcorn chip. One hundred percent natural, free of preservatives, gluten, and trans fat, and infused with zesty flavors that pop, Chip'ins snacks are air-popped, unleashing all of the healthy goodness of popcorn in a chip.  

Popcorn, Indiana is available nationwide across all channels at retailers including Bed Bath & Beyond, BJs, Costco, CVS, Duane Reade, Safeway, Sam's Club, Stop & Shop, Walgreens, Wal-Mart, Wegmans, and Whole Foods.