Industry News | March 30, 2010

St. George, Utah, the Next Stop for Smashburger

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Smashburger announced that it will introduce its Smashburgers, Smashsalads, and Häagen-Dazs shakes to St. George, Utah. Smashburger is partnering with SB Las Vegas LLC to bring area residents Smashburgers starting at $5, beginning April 21. The St. George Smashburger will be located at 158 N. Red Cliffs Drive, Suite #2.

Smashburger will feature special regional menu items that highlight the spirit of St. George. The Beehive Smashburger, which starts with a one-third or half-pound ball of 100-percent Certified Angus Beef, honey BBQ sauce, applewood smoked bacon, cheddar cheese, and Haystack Onions on an artisan egg bun. The Beehive is also available as a Beehive Smashchicken sandwich. Guests can top off their meal with the regionally inspired Grasshopper Mint Häagen-Dazs shake.

“We’re excited to bring our 'better burger' to St. George,” says Smashburger founder Tom Ryan. “Smashburger’s big flavors and unique concept will make Smashburger a favorite among area residents.”

“Smashburger is great for any occasion,” says Kim Gunderson, vice president of marketing for SB Las Vegas LLC. “Whether out for a date night or having lunch with the kids, there is something for everyone. It’s a great product at a great value and we’re excited to be introducing Smashburger to Southern Utah.”