Industry News | June 23, 2014

Starbucks Debuts Fizzio Sodas, Shaken Iced Teas

Just in time for the warm weather, Starbucks will unveil a selection of new beverages, with the addition of Fizzio Handcrafted Sodas and Teavana Shaken Iced Teas. Fizzio Handcrafted Sodas are carbonated fresh and debut in three flavors– Spiced Root Beer, Golden Ginger Ale, and Lemon Ale.

Each Fizzio soda contains no artificial flavors, no preservatives or high fructose corn syrup, and has 100 calories or less in a Grande size. The new Fizzio sodas will be available at select Starbucks locations in the U.S.   

Customers can also experience a take on iced tea from Teavana at Starbucks with new and returning items this summer. The new Teavana Blackberry Mojito Tea Lemonade and returning Teavana Peach Green Tea Lemonade will be available nationwide and in Canada beginning June 24.

“We have heard from our customers that they’re looking for more refreshing, cold beverages, especially during the warm summer months,” says Cliff Burrows, group president, U.S., Americas and Teavana. “Fizzio Handcrafted Soda is unlike any soda in the marketplace because it’s handcrafted and made-to-order each time. The addition of Fizzio and Teavana Iced Teas gives our customers more refreshing beverage choices made with the premium ingredients they expect from Starbucks.”

Classic Flavors with a Twist

Spiced Root Beer: The nostalgic taste of classic root beer with a twist – cinnamon, nutmeg, clove, and star anise add a kick to this soda.

Golden Ginger Ale: A blend of real ginger, citrus, and brown sugar, the Golden Ginger Ale harkens back to the original Ginger Ale introduced at the turn of the 20th century.

Lemon Ale: A citrus-forward blend of real lemon juice with hints of apricot and ginger. 

The Fizzio machine is a breakthrough in carbonation technology. Unlike existing sodas or at-home carbonation options, the machine carbonates finished beverages, ensuring every ingredient in the beverage receives the same level of carbonation and maximum flavor. The machine also delivers a customizable experience with the capability to adjust the amount of “fizz” in each beverage, and provides the option for customers to experience their favorite beverages like Teavana Shaken Iced Tea and Starbucks Refreshers beverages in a completely new way by “adding fizz” for 50 cents.

New and Returning Summer Favorites

Starbucks and Teavana continue to bring premium tea experiences to customers with the introduction of new Teavana Shaken Iced Teas. Teavana Shaken Iced Teas feature fine teas that are slightly sweetened. The iced teas are vigorously hand shaken ten times to help ensure all the ingredients are cooled down quickly and mixed to bring out their distinct flavors.

New Teavana Shaken Iced Blackberry Mojito Tea Lemonade: Flavors of blackberry, mint, Teavana green tea, and a splash of lemonade shaken with ice.

Teavana Shaken Iced Peach Green Tea Lemonade: Peach and ginger notes, Teavana green tea, and a splash of lemonade shaken with ice.

Teavana Shaken Iced Black Tea Lemonade: Three Teavana black teas mixed with lemonade and shaken with ice.

“Refreshing beverages made with premium ingredients deserve to be paired with exceptional food, which is why we’re offering an array of wholesome options for our customers,” Burrows says. “We have significantly advanced our breakfast and lunch offerings over the past few years. And, we are expanding this even further with new, relevant lunch options for our customers.” 

Customers can pair their favorite Starbucks cold summer beverage with a variety of lunch offerings, including: 

New Turkey Pesto Panini: Turkey and melted provolone cheese with fire-roasted peppers and basil pesto on focaccia.

New Old-Fashioned Grilled Cheese: Prepared with a three-cheese blend of aged white cheddar, yellow cheddar, and mozzarella cheese on multigrain bread.

Hearty Salad Bowls: Chicken & Greens Caesar, Hearty Veggie & Brown Rice, and Zesty Chicken & Black Bean.

Panini Sandwiches: Roasted Tomato & Mozzarella, Chicken Santa Fe, and Ham & Swiss.

Cold Sandwiches: Chicken BLT Salad, Egg Salad, and Turkey & Havarti.

Bistro Boxes: Protein, Cheese & Fruit, and Chicken & Hummus. 

 

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.