Industry News | August 29, 2008

Subway Partners with schoolPAX

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The Subway restaurants chain today announced its partnership with schoolPax, a school fundraising program.

Through schoolPax, each time families dine at Subway restaurants and pay with their registered SUBWAY® Card, the school of their choice is eligible to earn cash back towards programs where money is needed most, whether it’s for new computers for the lab, innovative curriculum or updated gym equipment. The SUBWAY® Card, is a prepaid card that can be purchased in any amount between $5 and $100 at participating SUBWAY® restaurants locations.

Consumers simply purchase a SUBWAY® Card, choose a school they would like to contribute to, and register the card online. Each time a consumer uses their registered card, SUBWAY® restaurants offers the card users’ school a contribution. By tapping into the everyday shopping habits of school parents across the nation, schoolPax has made it simple to generate dollars for schools and fund programs that benefit children's education.