With a more modern, upscale store concept, the new Taquerias Arandas location at 3912 Garth Road, Baytown, Texas, is mixing the tradition and authenticity that has made the brand famous with a fresh look and updated menu to serve a growing customer base.

 

In addition to the dine-in and takeout options available at all Taquerias Arandas, the Baytown restaurant features a drive-thru.

 

“This location stays true to our taqueria roots, but demonstrates our openness to progress and change,” says Judy Camarena, CEO and president of Arandas Franchises. “The Baytown opening marks an exciting, positive step forward.”

 

In addition to Taquerias Arandas’ sizzling fajitas, made with MSG-free, 100 percent U.S.-raised beef, Baytown customers can now try offerings from a new menu, including a ham and cheese quesadilla, a sour cream, chicken, and avocado tostada, beef fajitas combined with spicy sausage, and beef fajitas with shrimp diabla.

 

Known for its fresh ingredients and affordability, this family-friendly, casual restaurant features a full-service bar and is open from 7 a.m. to 12 a.m. Sunday through Thursday and from 7 a.m. to 2 a.m. Friday and Saturday.

 

Each taqueria in the franchise offers a unique twist on the taqueria concept. The Baytown location will feature a steady lineup of live music, a patio, and drive-thru, providing a plethora of options for dining in or on-the-run.

Denise Lee Yohn: QSR's Marketing Guru, Growth, News, Pizza, Taquerias Arandas