Industry News | November 30, 2011
TCBY Opens New Stores in CO, NC and SC
TCBY (www.tcby.com) recently expanded its footprint in three states. The first is Colorado with a new store now open in Fort Collins — marking the 15th store in Colorado.
The owner of the new location is Steve Lauer, a TCBY franchise area developer for northern Colorado.
This is the first store to launch as part of Lauer’s area developer agreement to open or franchise eight TCBY locations by the end of 2013. The new store, located at 100 W. Troutman, is 1,790 square feet and features TCBY’s new self-serve concept, which allows customers to make their own frozen yogurt treat by choosing from 16 available flavors and mixing in a variety of toppings.
“TCBY will be a great fit for this area, especially since the Fort Collins community is increasingly more focused on health and wellness,” says Tim Casey, CEO of TCBY.
“Our developer agreement in this area demonstrates our commitment to expand TCBY in Colorado.”
TCBY also recently expanded its footprint in South Carolina with a new store now open in Columbia — marking the 14th store in South Carolina.
The owner of the new location is Anup Patel, a first-time franchise owner.
The new store, located at 916 Gervais Street in Columbia, is approximately 1,000 square feet and features TCBY’s new self-serve concept also.
“TCBY is meeting the growing trend of healthy treat offerings by bringing the healthiest frozen yogurt on the market to the Columbia community,” Casey says.
“This location provides a unique experience for our customers as they use our new self-serve concept to create their own frozen yogurt combination.”
The frozen yogurt company also continues to expand its footprint in North Carolina with a seventh store now open in Charlotte — marking the 28th store in North Carolina.
The owner of the new location is Samuel Batt, a TCBY franchise area developer for North and South Carolina.
Batt now owns nine stores, two of which he has opened in the past two months since signing an agreement to open a total of 23 stores as a TCBY area developer.
The new store, located at Quail Corners at 8502 Park Road in Charlotte, is 1,700 square feet and features TCBY’s new self-serve concept.
“This store further demonstrates the immense interest we’ve received from franchisees and customers in the area,” says Tim Casey, CEO of TCBY.
“We are committed to opening additional TCBY locations in North Carolina with the help of our new area developer, Samuel Batt. We expect to have a total of 23 stores open in North and South Carolina within the next three years.”
TCBY is the largest and fastest-growing frozen yogurt brand with 380-plus franchise locations in 47 states.
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