Industry News | August 22, 2001

Ten Sonic Drive-Ins Strive to Earn National Title

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Ten Sonic Drive-In from across the country will be heading to the glitz and glamour of Las Vegas for a chance to earn the title of "Best Sonic Drive-In in the Nation."

After five months of competition, Sonic Drive-Ins from Ducanville and El Paso, Texas, Walnut Ridge, Ark., Oswego, Kan., Waynesboro, Ga., Winnsboro, S.C., and for the first time ever in the Dr Pepper Sonic Games, four drive-ins from the Phoenix area will be competing in the National Championship of the 2001 Dr Pepper Sonic Games Sept. 23-24. The Duncanville, Texas team will be defending its 2000 title as National Champions.

The winners, including best crew member at each station and the Top Sonic Drive-In in the nation, will be announced Sept. 27 during Sonic's National Convention held in San Diego.

"These drive-ins show amazing teamwork and they've worked hard to achieve fast, friendly service, that shows the positive experience we want our customers to enjoy at Sonic," said Ken Keymer, president and COO of Sonic Corp. "It is exciting to know that one of these teams will soon hold the title as the number one Sonic Drive-In in the nation."

The 10 drive-ins were chosen from more than 1,800 locations that competed nationally for the opportunity to advance to the national competition. Six crew members plus a manager will compete for the right to be number one at their individual stations and as a team.

"The Games, which began in March, are designed to motivate employees and enhance their performance and customer service," said Keymer. "The Dr Pepper Sonic Games test crew members on service, quality, accuracy and speed."