Industry News | June 2, 2010
Three Scoops of Baskin-Robbins at the Ol’ Ball Game
This June, ice cream and baseball lovers everywhere can enjoy a taste of America's favorite pastime at Baskin-Robbins. For a limited time, the ice cream brand is celebrating the "boys of summer" with Baseball Nut, June's Flavor of the Month.
Baskin-Robbins has been creating pop-culture-inspired flavors for the last 65 years, and Baseball Nut is no exception. It is a smooth, vanilla flavored ice cream swirled with a black raspberry ribbon and loaded with cashews.
Originally, Baseball Nut commemorated the Dodgers' move from Brooklyn to Los Angeles in 1958. When the Dodgers arrived in Los Angeles, they were greeted with Baseball Nut, complete with raspberries to "heckle" the umpires.
To celebrate the Baseball Nut flavor, Baskin-Robbins will give away prizes throughout the month of June via Twitter. Ice cream fans can test their baseball know-how without ever heading out to the diamond by visiting the Baskin-Robbins Twitter page. Additionally, fans can learn more about Baseball Nut ice cream and find additional trivia on the Baskin-Robbins Facebook page.
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