Industry News | October 13, 2010

Tim Hortons and NHL: Match Made in Heaven

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Tim Hortons signed agreements to serve its coffee, cappuccinos, and "Timbit" donut holes at Consol Energy Center, home of the Pittsburgh Penguins, and Nassau Coliseum, home of the New York Islanders.

Fans attending home games of the Buffalo Sabres, Detroit Red Wings, and Columbus Blue Jackets already enjoy Tim Hortons' products. The Consul Energy Center is the first Tim Hortons location in Pittsburgh. Nassau Coliseum is the first location on Long Island.

"We're proud to bring Tim Hortons coffee and Timbits to Pittsburgh and Long Island," says David Clanachan, chief operations officer of U.S. and international for Tim Hortons Inc. "Serving Penguins and Islanders fans is a natural fit, considering our heritage and ongoing connection with hockey. We'll look for similar business development opportunities and continue our franchising expansion in the U.S. Northeast and Midwest."

With more than 3,600 restaurant locations in North America, including nearly 600 in the U.S., Tim Hortons was ranked as the second-fastest growing restaurant chain in the country in 2009 by research analyst firm Technomic.

The company now has sponsorship or concession relationships with arenas, stadiums, and teams in the NFL (Buffalo Bills), NBA (Detroit Pistons), and NHL. Tim Hortons coffee and baked goods are also served at Triple A baseball ballparks and NCAA stadiums, including the home of the University of Michigan Wolverines.

The company was founded in 1964 by NHL hall-of-famer Tim Horton, who played hockey for the Toronto Maple Leafs, New York Rangers, Pittsburgh Penguins, and Buffalo Sabres until his death in 1974. Tim Hortons' U.S. headquarters is located in Dublin, Ohio.