Industry News | April 2, 2010

Tropical Smoothie Café Introduces Virtual Ordering

Tropical Smoothie Café is leading the way in customer service by partnering with ONOSYS to offer online ordering for to-go meals and catering orders.

Customers can now place their orders ahead of time from the convenience of their homes or offices for quick pick-up of individual meals or delivery to their catered events.

“We’ve significantly reduced the time it takes for our customers to receive their orders, whether they’re ordering lunch for themselves or a catered meal for businesses, clubs, parties, and fundraisers,” says Barbara Valentino, vice president of marketing and communication for Tropical Smoothie Café. “It’s never been easier to enjoy our real fruit smoothies, sandwiches, flatbreads, and wraps.”

ONOSYS is the leader in online and mobile ordering technology for fast-casual, quick-service and casual restaurants. Through Tropical Smoothie Café’s partnership with the company, customers have the ability to create “favorite” orders, see past orders, obtain past receipts, repeat previous orders and manage their online accounts. They can also have multiple credit cards on file.

To take advantage of the online ordering benefits, customers simply go to http://order.tropicalsmoothie.com, where they can view the café and catering menus and place their orders simply by clicking on the appropriate buttons.

Tropical Smoothie Café is also offering a new group ordering feature, which allows one person to initiate an order and send an invitation to others to order with them. The person who initiates the order can pay for each meal, or individuals can pay for their own orders.

To celebrate the launch of the online ordering program, Tropical Smoothie Café is offering customers 20 percent off their first order and discounts based on the number of times they place online orders.

“Not only will our customers have an easier way to order from Tropical Smoothie Café, they’ll save money in the process,” Valentino says.