Industry News | December 9, 2011

U-Swirl App Shows Flavors on Café-by-Café Basis

U-Swirl, Inc., parent to U-SWIRL International, Inc., the owner and franchisor of U-SWIRL Frozen Yogurt cafes, announced today that it has launched a new smart phone application that will allow the user to receive currently available flavors on a café-by-café basis, nationwide. This application will provide directions and distance to the closest possible U-Swirl from wherever the user is when accessing the U-Swirl app.

"U-Swirl changes flavors throughout the year and this will allow guests the ability to shop for the flavors they love without having to drive to the locations first," says Ryan Heroy, head of social media. "Getting the word from the street before it goes stale really differentiates you from your competition, and this application allows just that. We are able to communicate our products and brand experience while constantly looking to improve based on real time customer comments and suggestions." 

The application is free and available to anyone.