Industry News | February 17, 2011

U-Swirl Franchises Orlando, Northern California

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Healthy Fast Food Inc., parent to U-Swirl International Inc., the owner and franchisor of U-Swirl Frozen Yogurt cafes, announced that it has awarded area development rights to David Taggart to develop at least four U-Swirl Cafes in Orlando, Florida, and it has also awarded development rights to Western Gate Marketing LLC to develop at least five U-Swirl Cafes in the Northern California area over the next 36 months.

These two latest areas represent the ninth and tenth to be developed by U-Swirl across the country. "Having been a business owner for the last 14 years, I am confident that bringing the U-Swirl name and product to central Florida is a win-win situation,” Taggart says. “U-Swirl International is eager to plant roots in the southeast U.S., and we are ecstatic that we will be the franchisees who are responsible for that effort here in Orlando."  

"I am very excited to bring U-Swirl to Northern California,” says Dave Shaver of Western Gate Marketing LLC. "Although there are self-serve frozen yogurt concepts in the area, there is nothing quite like U-Swirl here and I think it will be very well received."

In addition to these recently added areas, U-Swirl has shifted existing areas for franchises to better fit their needs. Acero/Vargas Family LLC of Tucson relinquished its rights to Tucson, Arizona, in favor of joining the effort to develop in Las Vegas. They will be under the same terms of four cafes in 36 months. Regents Management LLC, has opted to shift from the Salt Lake City area to the Tucson territory under the same terms of providing for the development of five franchised U-Swirl self-serve frozen yogurt cafes over the next 60 months.