Industry News | September 30, 2010

Warning: New Checkers Menu Could Freeze You

A freeze warning is in effect for much of South Florida as Checkers Drive-In Restaurants Inc., the largest double drive-thru chain in the U.S., introduces its brand new Cold Creations Menu. From creamy premium shakes and sundaes to classic cones and blended Flavor Blast treats, the new line is being tested at 30 different Checkers restaurants throughout Miami-Dade and Broward counties.

As part of the Cold Creations launch, Checkers is hosting a Free Cone Saturday on October 2 and October 9 from 2 p.m. through 10 p.m. Guests can enjoy a free classic cone with any purchase at participating Miami area Checkers locations.

"Our new Cold Creations are the ultimate on-the-go anytime treat and they're great for special occasions too," says Rick Silva, CEO of Checkers Drive-In Restaurants Inc. "Given the quality, variety, and value of our new Cold Creations Menu, we're confident Checkers is sure to become the South Florida destination for craveable sweet treats."

Checkers' new Cold Creations Menu is designed to satisfy cravings both large and small with its lineup and variety of frozen delights, including Premium Shakes, Premium Sundaes, Flavor Blasts, Classic Shakes, and Classic Creations.

"We're certain guests will find our new Cold Creations to be the perfect complement to our signature burgers and fries," Silva says. "With more than 30 South Florida locations, consumers will be able to satisfy their sweet cravings more conveniently than ever before."

Checkers' Cold Creations Menu is available at these participating restaurants across Miami-Dade and Broward counties: Carol City, Doral, Ft. Lauderdale, Hialeah, Hollywood, Homestead, Lauderhill, Margate, Miami, Miramar, North Miami, North Miami Beach, Oakland Park, Plantation, Pembroke Pines, and Pompano Beach.