Industry News | November 11, 2011

What Do You Want McD's Fries With? Tell Your Story, Win $$

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McDonald's today kicked off its "You Want McDonald's Fries With That" Contest and Weekly Drawing, which encourages people to share what they want McDonald's Fries with for a chance to win $25,000 and make their crispy, golden dreams come true. Consumers nationwide can enter at www.fries.mcdonalds.com by January 1, 2012.

Made from high-quality potatoes and prepared in a proprietary canola-blend cooking oil, McDonald's French Fries are prepared with quality ingredients and crispy on the outside and fluffy on the inside. The "You Want McDonald's Fries With That" Contest and Weekly Drawing celebrates the aspects of McDonald's Fries and the moments made better with a side of french fries.

"From graduations to weddings to vacations, McDonald's Fries make the best occasions even better," says Georgina Roy, director of customer engagement and alliances at McDonald's. "McDonald's 'You Want McDonald's Fries With That' promotion celebrates how great moments in our lives are made better with a side of McDonald's delicious fries. We're excited to see our customers' creative contest entries and look forward to awarding people with prizes for their participation."

To enter, people simply need to share what they want McDonald's Fries with, in 60-characters or less, and why they deserve to win, in 400 characters or less.

Consumers have until January 1, 2012, to enter, when a panel of judges will identify five finalists. Those finalists will then be open to a consumer vote, who will help decide the one person to receive the Grand Prize: $25,000 in cash toward what they want McDonald's Fries with. All finalists will receive one $500 McDonald's Arch Card. Winners will be announced on or about February 20, 2012.

In addition to the contest, consumers can also enter a weekly drawing for $50 Arch Cards at www.fries.mcdonalds.com. There will be 40 winners each week from November 11 until February 12, 2012, and people can enter once per day. Also, consumers who enter the Contest will be given the option to be entered into the weekly drawing.

News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.