Industry News | April 8, 2013

Whataburger Finalists Compete for Donation in 'Whatagames'

Whataburger announces the 21 restaurants that emerged as finalists in the company's "WhataGames" competition, a unique and spirited contest designed to test the skills of Whataburger team members in three categories: operations, corporate history, and customer service. Whataburger added another twist to the competition - each finalist team has designated a nonprofit organization of their choice, and fans can vote on Whataburger's WhataGames Facebook tab until Thursday, April 18, for that restaurant and its designated nonprofit organization. The organization with the most votes will receive a $5,000 donation.

“WhataGames is a really important part of our culture here at Whataburger and equally important to us is giving back to the communities we serve,” says Clifton Rutledge, chief operating officer of Whataburger Restaurants LLC. “Our teams have so much fun with WhataGames, but this new element is so special because it means we’re providing a one-of-a-kind experience to our finalist teams and supporting a valuable nonprofit organization. I encourage everyone to get online and vote!” 
 
The 21 finalist teams advanced from a pool of 100 semifinalists, who beat out their competitors among Whataburger’s more than 740 restaurants in 10 states.
 
Semifinalists had to prove their skills through a series of elimination rounds to earn one of these 21 coveted spots at the WhataGames Finals in Dallas in April 2013. The finalists will compete in three days of high-intensity competition for the Gold Medal and the esteemed title of WhataGames 2013 Champion, as well as $165,000 in cash prizes. Silver and bronze medals are also awarded.
 
WhataGames finals are the featured event during the Whataburger Family Convention, which will be held at the Hilton Anatole Hotel in Dallas. The games were created in 1996 as a training exercise for operations to better serve customers and now occur every other year. The convention is a family occasion, hosting Whataburger corporate and regional representatives, franchisees, and suppliers, along with the WhataGames national finalists.
 
To vote, please visit Whataburger's Facebook page and “like” your favorite restaurant and its designated nonprofit organization.