Industry News | October 17, 2011

While Trick or Treating, Why Not Pick Up Some Chips at Jake's

Jake’s Wayback Burgers announced that it will give away free BBQ House-Made Chips on Halloween from 4 p.m. to close at participating locations. The BBQ House-Made Chips are a new addition to the menu and are made crispy and thin with a zesty kick.

Additionally, Jake’s Wayback Burgers will sell booklets of 10 Free Kids Meal coupons for $10. The value of a kid’s meal is $3.99 (depending on location) and includes fries and a fountain drink with the choice of a junior burger, hot dog, grilled cheese, B.L.T., or chicken fingers. The Free Kids Meals booklets will go on sale October 27 at all locations.

“We enjoy giving back to our customers, especially with new items like our BBQ House-Made Chips and offering free kid’s meals for one dollar,” says Richard Tarascio, vice president of operations. “Now, we can give our guests a chance to trick-or-treat the BBQ House-Made Chips and have them for free on Halloween."