Industry News | December 19, 2013

Wingstop Gets Feisty with #FlavorFight Contest

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Wingstop and Dr. Pepper launched the first-ever #FlavorFight contest on social media, inviting fans to vote for their favorite Wingstop flavors and the chance to win prizes. Fans of the wing brand can choose between two flavors in a series of flavor fights on Twitter and Facebook.

Through December 23, Wingstop enthusiasts have a chance to win GameStop gifts cards for the WWE 2K14 game and the ultimate prize of a one-year supply of wings from Wingstop.

“It’s no surprise to us that game releases and wing cravings go hand-in-hand with our fan base,” says director of digital marketing for Wingstop Erin Levzow. “With this being the season of giving, the #FlavorFight campaign let’s us honor that winning appetite for both with the only thing going down for the count being flavor votes.”

To enter the contest, fans must follow Wingstop on Twitter, share daily posts from Wingstop’s Facebook and Twitter, and tweet their flavor choice with the hashtag #flavorfight.