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“We are proud of accomplishing the $100 million system-wide sales mark,” Flynn says. “Our group of dedicated and enthusiastic brand partners put countless hours of effort into developing our reputation, as do our employees at the corporate office, and we couldn’t be more grateful.”
Flynn also announced plans to expand in Southern California. Wingstop recently signed development agreements for 26 stores and gained commitments from nine groups for 20 more. The agreements combined with existing stores will result in 56 Wingstop openings over the next 3 years, although Wingstop executives expect many more for the area.
“Southern California is taking to our brand,” Wes Jablonski, executive vice president of business development, says. “The sales at our Los Angeles Wingstops have been some of the highest average unit volumes in the country.”
With the market potential for 165 total Southern California stores, Wingstop is focused toward making a significant mark on the Los Angeles and San Diego restaurant markets.
“We have had our eye on Southern California for quite awhile now,” Jablonski says. “The demographics speak well to our concept, and. with home meal replacement gaining popularity, the fast-paced lifestyle is a perfect complement.”