Industry News | March 14, 2013
Yogurtland Takes a Bite Out of the Big Apple
Yogurtland announced plans for two additional New York City locations of the quickly expanding international frozen yogurt company.
Yogurtland plans to open this May in a historical building at 420 Amsterdam Ave. and at 358 7th Ave. near Madison Square Garden.
“These two New York City flagship locations mark an exciting milestone for our company’s growth and expansion in the Tri-State area,” says Larry Sidoti, vice president of development at Yogurtland. “Yogurt lovers have given our first New York City locations an amazing reception, and we are confident that will continue with these two locations.”
Two years ago, Yogurtland announced plans for dozens of the locations in the Tri-State area, and the company is opening both company-owned and franchise locations.
Working with exclusive broker Gluck & Company Realty, Yogurtland is targeting 1,000–1,400-square-foot locations with strong pedestrian traffic and that are located in neighborhoods with families, schools, and businesses.
"Yogurtland’s healthy and delicious yogurt and community-minded focus make them the No. 1 consumer choice for frozen yogurt,” says Cindy Gluck, president of Gluck & Company Realty. “We are excited to add these two locations to Yogurtland’s roster and bring the brand to more Manhattan customers.”
Jack Wasserman of Corner Realty owns the 7th Avenue building and says Yogurtland offers an ideal complement to the restaurants in the area.
“Yogurtland has quickly become a winner in New York, and we are happy to have Yogurtland as a tenant,” he says. “We expect this location will do very well.”
Yogurtland has more than 200 locations in the United States, Australia, Mexico, Guam, and Venezuela. The company opened its first location in Fullerton, California, in 2006, and quickly popularized the self-serve frozen yogurt concept by offering frozen yogurt served with a wide array of premium, popular toppings in a friendly, clean environment.
Yogurtland is aggressively expanding throughout the United States, as well as internationally. The company is actively seeking qualified franchisees throughout the U.S. and for international expansion.
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