Industry News | February 23, 2010

Yum! Franchisee Picks New POS Tool

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Precidia Technologies Inc., designer and manufacturer of Internet protocol (IP) payment and networking products, announced that M&W Foods, a franchisee of Yum! Brands Inc. with 21 quick-service restaurants, selected Precidia's TransNet payment engine to integrate credit and debit card processing with electronic cash register systems in KFC restaurants. The solution allows these restaurants to easily route debit and credit card transactions to any processor using existing systems, with full security, and a suite of management tools that simplify administrative tasks and prevent theft.

M&W Foods Inc., a White Management company, owns and operates KFC and other restaurants with locations throughout New York state. Precidia's TransNet payment engine offered a fully integrated solution to M & W Foods, at a fraction of the cost of upgrading POS systems. Housed on the secure POSLynx220 payment router, the TransNet solution routes transactions via broadband IP to any certified processor. To address cardholder data security, this PCI PA-DSS validated solution offers field-tested firewalling, SSL encryption, and settings designed to assist merchants in achieving and maintaining PCI DSS compliance. The solution also boasts features such as automatic dial back-up, and routing to multiple processors simultaneously.

For M & W Foods, the benefits of the TransNet solution go beyond the advantages of integration. The solution's management server, NetVu, and its derivative MerchantVu add significant value to payments with transaction logs and statistics, and other features designed to simplify daily tasks and alert users to issues such as network failure or theft.

"The management tools with TransNet are extremely helpful,” says Ray Aley, franchisee. "Features like batch settlement alerts offer a glimpse of our daily sales volume. Daily administrative tasks are made easier. In addition, the theft and fraud alerts can help prevent serious losses for restaurants."

Precidia president Deepak Wanner believes TransNet's flexibility and ease of use have made it a winner in the quick-service restaurant industry. "Restaurants can achieve all the benefits of a fully integrated solution—speed, simplified settlement, lower costs—without the cost of upgrading their POS systems,” Wanner says. "Greater freedom to choose processors and the range of management and monitoring tools add more value to the equation, especially when managing multiple locations.”

TransNet is used in a variety of retail payment applications, and integrates easily with ECRs, POS Systems, IP/Dial payment terminals, POS applications, and e-commerce websites.
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