Industry News | January 2, 2013

Zpizza Dares You to Move Past Pepperoni

Bookmark/Share this post with:
Email this story Email this story
Printer-friendly versionPrinter-friendly version

In honor of National Pizza Week, January 7–12, zpizza, the chef-inspired pizza chain that has appealed to foodies for more than 25 years, is launching a national campaign. The "Dare to Go Beyond Pepperoni" campaign challenges pizza lovers to explore beyond their usual order and try one of zpizza's fresh and eclectic Creation Pizzas, including Napoli, ZBQ, Tuscan, Provence, and Berkeley Vegan, among others.

Beginning January 7, zpizza will celebrate National Pizza Week throughout the month of January by offering pizza lovers "Dare You" certificates for $5 off a large or XL specialty zpizza Creations selection, and $2 off a small zpizza Creations selection and Rusticas, while supplies last and at participating locations only.

"Pepperoni is the most commonly ordered pizza topping, and zpizza uses only all-natural, MSG-free pepperoni with no added nitrites or preservatives," says zpizza founder Sid Fanarof. "But for pizza lovers who want to venture beyond pepperoni, zpizza offers a plethora of specialty pizzas that offer a world of flavors and are made with only the freshest ingredients."

zpizza takes a unique approach to the crowded pizza segment by appealing to traditional pizza lovers, health-conscious consumers, and gourmet palates alike. zpizza's menu offers 22 signature-style pizzas, while also giving diners the option of creating their own pizza from a selection of premium ingredients—including 100 percent certified-organic tomato sauce, gluten-free or wheat crust, rBST-free cheese, and other creative toppings.

zpizza's diverse international flavors and cultural influence are featured in the Napoli, made with roasted garlic, Mozzarella, fresh tomatoes and basil, and Parmesan; the Provence, with organic tomato sauce, homemade roasted garlic sauce, Mozzarella, artichoke hearts, capers, tomatoes, and fresh basil; the Tuscan, with roasted garlic sauce, Mozzarella, cremini, shitake, and button mushrooms, caramelized onions, Feta, truffle oil, and thyme; the Berkeley Vegan, with marinara sauce, vegan cheese, veggie burger crumbles, zucchini, tomatoes, mushrooms, red onions, and bell peppers; and the ZBQ, with barbeque sauce, Mozzarella, fresh chicken, roasted peppers, red onions, rounds of tomatoes, cilantro, and sweet corn. zpizza's Rustica menu offers favorites such as Chicken Sausage, with marinara sauce, Mozzarella, fresh arugula, and chicken sausage; and Mediterranean, with Mozzarella, Feta, artichoke hearts, roasted peppers, Greek olives, oregano, and pili pili oil.