Industry News | October 1, 2012

Wendy's Unveils New Bacon Portabella Melt Cheeseburger

Just in time for cooler temps, Wendy's new Bacon Portabella Melt cheeseburger has what it takes to make you melt. This latest offering is a savory hamburger with unexpected, superior ingredients that combine to make it Wendy's most indulgent cheeseburger yet! 

The new Bacon Portabella Melt starts with Wendy's 100 percent pure, North American, fresh beef that's topped with fresh cooked, thick-cut Applewood Smoked Bacon, and sauteed portabella mushrooms in a cheddar cheese sauce made with Old English Cheddar giving this cheeseburger a rich, intense flavor.  The fresh beef is also topped with American cheese, and every Bacon Portabella Melt is made fresh to order just like all of Wendy's sandwiches.
 
"We understand that hamburger lovers crave unique flavor combinations and we constantly challenge ourselves to create new flavor combinations using the best, quality ingredients," says Bob Holtcamp, Wendy's senior vice president of marketing.
 
Following on the launch of Wendy's Son of Baconator and America's current bacon craze, the Bacon Portabella Melt is the latest innovation in a long line of Wendy's bacon offerings.  From hamburgers to chicken sandwiches to salads, all of Wendy's menu items with bacon have thick, center-cut Applewood Smoked Bacon that is cooked fresh in Wendy's restaurants every day.
 
 
 
 
 
 
 
 
 
 
 
 
 
News and information presented in this release has not been corroborated by QSR, Food News Media, or Journalistic, Inc.