Industry News | October 2, 2012

Micros Implements SmartTap Mobile Commerce App

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Micros Systems, a leading provider of information technology solutionsfor the hospitality and retail industries, announce sthe integration of the Isis SmartTap mobile commerce application into the Micros Simphony point-of-service (POS) platform, allowing consumers to make purchases, redeem offers, and present loyalty cards with a single tap of their smartphone.

Micros pioneered the integration of Isis SmartTap at Aramark restaurant locations in Basking Ridge, New Jersey.

The seamless two-way integration of Isis SmartTap into the cloud-based Micros Simphony POS platform offers restaurant operators the opportunity to engage patrons and build customer loyalty with cutting-edge payment options.

Using intelligent processing, existing loyalty, offers, and promotional programs can be mobilized by utilizing the Isis Mobile Wallet without the need for further infrastructure from the restaurateur, providing restaurant patrons’ access on-the-go.

Aramark’s Basking Ridge location was the first food and beverage environment to implement the Isis SmartTap mobile commerce application.

The mobile solution was integrated and put into production with Micros’ state-of-the-art Simphony cloud-based POS solution. The installation includes a Micros Workstation 5A (WS5A) equipped with an NFC enabled reader at each of the 10 lanes to facilitate tap-and-pay mobile payments, increasing speed of service.

“Aramark Business and Industry is excited to pioneer this new method of accepting payments, coupons, and loyalty offerings,” says Stephen Erickson, chief information officer, Aramark Business and Industry. “We and our customers are pleased to embrace this innovative technology and enjoy its benefits.”

Michael Russo, chief technology officer for Micros Systems, says, “Through our work with Isis, Micros is able to provide our Simphony POS users with a new avenue to engage customers and cater to changes in transactions at the point of service.

“We welcome integrations that drive additional business for our restaurant customers, and are pleased to be the first POS software provider to integrate Isis SmartTap, allowing for a contactless environment by the restaurant patron,” he adds.

“Mobile commerce provides a significant opportunity for merchants and restaurateurs to engage with consumers and build customer loyalty through payments, loyalty, and offers,” says Jim Stapleton, chief sales officer, Isis. “The integration of Isis SmartTap into the Micros Simphony POS platform provides Micros customers with a seamless way to integrate mobile commerce at the point of service.”