Consumer Trends

May 25, 2012

Consumer Trends

featured articles

The Buzz About Bonnaroo Ben & Jerry’s discovered that a good sponsorship partner is one that jibes with your brand personality.	Local Food Goes Way of Barter Phoenix-area barter exchange brings together quick serves, local farms.
Market Research Tools Get Futuristic Quick-service brands are ditching traditional market research in favor of new technologies to gather real-time customer feedback.	How to Take Advantage of the Cloud New technology helps restaurants streamline operations and make sense of all the data they’re collecting.
The Many Faces of Your Brand Having two distinct customer demographics might expand your sales potential, but it also presents a challenge of marketing to two different bases.	Your Essential NRA Show Guide Navigating a show with 58,000 industry professionals and 1,800 exhibitors can be tough. But don’t worry; we’ve got you covered.
The Pink Slime Dilemma Public outcry sparks debate over what to do with lean finely textured beef.	New Soy Oil: Delivering Health, Taste High oleic soybean oil should help restaurants offer customers menu items that meet the demand for better nutrition and more taste.
Make Your Ethnic Concept a Familiar Favorite If you want to introduce your ethnic concept to burger-and-fries-loving Americans, try giving them something they’re familiar with.	Keeping Up with the Consumers New US Foods products highlight need for on-trend, innovative dishes.

industry headlines

Government, Restaurants at Odds Over Nutrition

2012-05-24

New research found that meals at the vast majority of major U.S. chain restaurants do not meet the recommended daily limits put forth by the U.S....

Kabobs, Up 27%, Named Latest Warm Weather Food Trend

2012-05-24

Spring is in full swing, and with the climbing temperatures comes the craving for seasonal fare. While traditional staples remain popular, GrubHub...

As Pink Slime Looms, Chicken Mentions Increase on Menus

2012-05-24

Beef may not be ‘what’s for dinner.’ After the recent report of mad cow disease in California, combined with the bad...

Kids Ordering More Healthy Options, Fewer Toys

2012-05-23

Kids’ meals with toys are no longer the draw they once were for the restaurant industry’s youngest customers, according to The...

Jamba Juice Establishes Healthy Living Council

2012-05-18

Jamba Juice Company, a leading healthy, active lifestyle company, took an unprecedented step in the fight against obesity, announcing today the...

Subway Ranks No. 10 Most Culturally Relevant Brand

2012-05-17

Added Value, the global brand development and marketing insight consultancy, today revealed the results of its second-annual Cultural Traction...

Fast Casual Strengthens, Led by Panera, Five Guys

2012-05-16

Fast-casual chains strengthened their gains on the overall restaurant industry, with the top 150 fast-casual chains growing 8.4 percent...

Groupon Rewards Launches for Businesses Nationwide

2012-05-15

Groupon announced the nationwide launch of Groupon Rewards, an easy-to-use loyalty program for merchants that enables them to offer customers...

Does Asparagus Stand a Chance Against Fries?

2012-05-14

Mark Bucher, founder of BGR The Burger Joint, is fighting for asparagus’ permanent existence at BGR’s 19 locations.

Starting...

Millenial Consumers Rank Their Top Chains

2012-05-11

Millennials are unique. They communicate differently, are self-expressive, confident, liberal, upbeat, and open to change. But marketing to them...

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