Macaluso joined Sonic in January 2007. He has more than 15 years of restaurant experience, having held a variety of operations and marketing positions with both Burger King and Taco Bell. Macaluso holds a Bachelor of Science in Communication and a Master of Business Administration from Florida State University.
Townsend, Sonic's former CMO, left the company to pursue other interests.
Sonic, America's Drive-In, originally started as a hamburger and root beer stand in 1953 in Shawnee, Okla., called Top Hat Drive-In, and then changed its name to Sonic in 1959.