"We are delighted to be working again with Cartoon Network, linking this very fun Time Squad series with our Kids' Pak toys," says Tricia Kingston, manager of strategic planning for the Subway Franchisee Advertising Fund Trust (SFAFT). "We've developed some remarkable toys that are sure to be a hit with kids and parents."
The Kids' Pak meal consists of a deli-style sandwich, small drink and a cookie. The promotion will be supported with nationally produced point-of-purchase materials. Ryan Partnership, Westport, Conn., is the agency in charge of POP material, with b.Little, New York, NY, doing production.