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Little Caesars proved that bread products are a great addition to a pizza menu with its introduction of Crazy Crusts¨ in 1977. This was a smaller version of today's popular Crazy Bread¨ that was added to Little Caesars' menu permanently in 1982. Crazy Bread is one of the most popular additions to pizza orders.
"Cinnamon Caesar Sticks are very versatile, tasty and people enjoy them for lunch, dinner, or a snack," said Michael Ilitch, Chairman of the Board for Little Caesars. "The product also appeals to a wide range of customers."
The company's founders, Michael and Marian Ilitch, opened their first restaurant in Garden City, Michigan in 1959. Today, Little Caesars, one of the top three international pizza chains, operates restaurants on five continents.