Order the Drive-Thru Report Data

Order Confirmation Board Analysis ($3,395)

This important report analyzes the performance of order confirmation boards. You’ll receive comparisons of wait times at restaurants with OCBs and without, accuracy levels of restaurants with OCBs and without, wait times by type of OCB (LCD v. LED), and much more. See Sample

Supplemental Report Package ($695)

This package of must-have data analyzes payment card usage, customer service transactions, exterior appearance, suggestive selling, and pre-sell menuboards. Buying this package saves nearly 15% off the price of purchasing each supplemental report individually.

Payment Card Usage Supplement ($195)

Acceptance of credit/debit cards is on the rise in the industry. This report breaks it down by number of locations accepting payment cards, the types of cards accepted, and other forms of electronic payment options. Also included is a summary of card usage based on the number of stations in use in the restaurant. See Sample

Customer Service Analysis ($195)

What do your customers experience when they visit your restaurants? This report analyzes interpersonal transactions between the restaurant employee and the inspector, including friendliness, attitude, eye contact, and whether they offered a “please” and “thank you.” See Sample

Exterior Appearance ($195)

What do your customers see when they visit your drive-thru? This report offers an assessment of exterior appearance issues, including litter and debris on the landscape, condition of exterior trash receptacles, building appearance, and signage appearance. See Sample

Suggestive Sell Analysis ($195)

Are employees using suggestive sell techniques? This report analyzes incidence of suggestive selling and also breaks it down by time of day and number of vehicles in line. See Sample

Pre-Sell Menuboard Analysis ($195)

Do pre-sell menuboards bring an advantage to your operation? This report assesses the impact these units have on wait times, service times, and total time. See Sample

Raw Data ($3,595)

Want to run your own analysis or identify specific restaurant details for your chain? We’ll include the raw data files in an Excel spreadsheet that correspond to all the information in your order. See Sample

The data behind the annual Quick-Service Drive-Thru Performance Study is a valuable asset that can help you evaluate your drive-thru operation, measure it against your competition, and provide insight into employing best practices and improving your business.

Data packages from the QSR Drive-Thru Performance Study are now available for purchase from Insula Research via QSRmagazine.com. To place an order, simply select one or more of the packages you wish to purchase and click the “order” button. This will take you to the site of our credit card processor, USA ePay. Once you complete the payment transaction, your order will be processed by Insula Research. You will receive an email link to your data, in addition to an email file or disc, depending on the size of the data package you’ve purchased.

Each data package on this order page has an affiliated sample PDF to show you what the package you’re purchasing looks like. If you have any questions, please email .

Name:

Company Name:

Email Address:

Standard Study ($6,595)

With your order you receive summaries, tables, graphs, and details of speed and service times, accuracy, menu board appearance, and speaker clarity. Several important cross-tabulations are included, such as the number of stations in use to order accuracy, number of stations in use to service time, number of vehicles in line to service time, and much more. See Sample