Special Report | May 2013 | By Laurel Nakkas

2013 NRA Show Guide

Page 2
Restaurant operators learn valuable tips at restaurant industry's largest show.
National Restaurant Association
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Educational Sessions Rundown

Saturday, May 18

10:00-11:00 a.m.

Is My Restaurant Ready To Franchise?

A panel of experts shares the three-phase process to follow when launching a franchise program. Have questions about your own franchise opportunities? Get answers from franchisors, a franchise consultant, and a franchise attorney. ROOM S403A

11:30 a.m.-12:30 p.m.

Health Care—What You Need to Know Now

The 2010 Patient Protection and Affordable Care act, otherwise known as health-care reform, starts to take effect in 2013, and all restaurants will feel its impact. How should you prepare? This session gives operators a basic understanding of the health-care law and the next steps to take. ROOM S403B

12:00-1:00 p.m.

The Allure of Digital Menuboards & Signage: Does it Make Sense?

Specialists from Popeyes, Dairy Queen, and Bunn Co., all of whom have successfully applied digital menuboards and signage, explain the impact digital technologies have on customers’ decisions. BOOTH 5575

1:30-2:30 p.m.

Top Ten Marketing Strategies for Restaurant Brands

Members from the NRA’s Marketing Executive Group (meg), including representatives from Denny’s and Corner Bakery, offer strategies that make marketing and brand development easier. ROOM S404ABC

1:30-2:30 p.m.

Food Sustainability: Understanding Food Issues and Boosting Business Through Sustainable Food Choices

Learn all about food sustainability, profit opportunity, and sustainable food options like seafood. You’ll also be provided with ways to respond to public criticism about sustainability. ROOM S402A

3:00-4:30 p.m.

Lessons from Leaders of Fast Casual

The fast-casual industry has been one of the best restaurant success stories in the last five years. Fast-casual leaders, including the CEOs of Noodles & Co. and Corner Bakery—along with Così CEO Carin Stutz, who will sit on QSR’s panel on May 19—discuss their personal experiences with the category. The session will include a look at the history of fast casual as well as current trends, and will have a Q&A session. ROOM S404ABC

Next: Sunday, May 19