Special Report | August 2014

The QSR 50

The top 50 brands in quick service and fast casual.

The quick-service restaurant industry continues to evolve, and that’s no more evident than in the QSR 50. Last year, Panera Bread inched closer to the top 10, while fellow fast casual Chipotle padded its sales by nearly half a billion dollars to climb to spot No. 15. Chick-fil-A put more space between it and competitor KFC, while Starbucks used a product diversification strategy to gain ground on No. 2 brand Subway. Meanwhile, McAlister’s Deli entered the top 50 for the first time, Zaxby’s crossed the billion-dollar threshold, and McDonald’s struggled to find consistency as the growing demand for premium products threatened to steal market share. Dig deep into the data driving the quick-service and fast-casual restaurant industries with this year’s QSR 50.

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RankCompany/Chain Name2013 U.S. Systemwide Sales (Millions)2013 U.S. Average Sales per Unit (thousands)Number of Franchised Units in 2013Number of Company Units in 2013sort ascendingTotal Units in 2013Total Change in Units from 2012
2Subway *$12,735.0$490.026,427026,427878
33Long John Silver's$663.0$745.08900890-21
41Tim Hortons *$589.5$1,125.0857285955
19Dairy Queen *$2,985.0$659.04,52734,530-2
48Moe's Southwest Grill$498.2$1,007.0524452845
38Quiznos *$601.0$360.01,40041,404-531
46Baskin-Robbins 1$513.0$207.92,46072,4674
28Culver's$905.6$1,875.4487849523
45Wingstop *$540.2$974.05692459360
24Jimmy John's$1,466.7$878.81,774281,802242
7Dunkin' Donuts$6,700.0$872.77,648297,677371
50McAlister's Deli$459.0$1,511.4275463219
5Burger King *$8,502.5$1,200.07,103527,155-28
21Popeyes Louisiana Kitchen$2,179.7$1,298.02,172532,225126
9Chick-fil-A$5,052.6$2,846.51,713621,77592
31Papa Murphy's *$779.7$577.01,327691,39667
34Krispy Kreme *$626.0$2,565.01559424910
26Zaxby's$1,073.4$1,845.44979959630
42Jason's Deli$588.0$2,399.81061422486
37El Pollo Loco *$604.0$1,500.02371654025
10KFC$4,300.0$942.04,2852064,491-127
27Bojangles'$925.2$1,727.834922557438
30Church's Chicken$855.4$713.79462581,204-4
47Jamba Juice$500.0$737.053526880329
49Captain D's *$477.5$920.02432785214
44In-N-Out Burger *$558.2$1,955.0029129111
40Qdoba Mexican Grill$592.6$1,017.0317296613-12
35Del Taco$622.5$1,136.3247300547-4
25Five Guys Burgers & Fries *$1,138.2$1,027.08053151,12060
32Checkers/Rally's$723.4$930.44493337826
12 (tie)Domino's Pizza$3,800.0$762.14,5963904,98658
12 (tie)Sonic Drive-In$3,800.0$1,109.03,1263963,522-34
36White Castle$612.4$1,268.20400400-6
29Steak 'n Shake$895.0$1,750.010341551822
43Einstein Bros. Bagels 2$573.0$895.039245985154
39Boston Market$600.9$1,298.004604609
16Jack in the Box 1$3,108.5$1,380.91,7864652,2511
8Pizza Hut$5,700.0$861.07,3554917,84690
18Little Caesars *$3,025.0$800.03,3105803,890217
23Whataburger$1,588.4$2,096.012563375818
20Papa John's$2,494.8$837.02,5426653,20776
11Panera Bread$4,284.0$2,465.09108671,777125
6Taco Bell$7,800.0$1,406.04,8788915,76974
14Carl's Jr./Hardee's$3,400.0$1,310.01,9648942,85831
17Arby's$3,032.0$921.02,3139563,269-30
4Wendy's *$8,787.0$1,510.04,7451,0465,791-26
22Panda Express $1,989.9$1,285.0601,5261,58672
1McDonald's$35,856.3$2,500.012,7391,53914,278121
15Chipotle Mexican Grill *$3,169.0$2,169.001,5951,595185
3Starbucks *$11,723.0$1,310.04,4087,04911,457329
*Includes figures estimated by Technomic Inc. 1Includes figures estimated by QSR 2Franchised unit count includes licensed units