
Operators looking for an opportunity to grow with a brand can look toward Mr. Goodcents Subs & Pastas, one of the fastest growing franchise companies in the business.
In just 18 years, Mr. Goodcents has opened 120 stores in 10 states. Average yearly sales exceed $50 million, and the chain is riding on 10 straight months of positive comparable sales growth.
Were on the right path, says Bob Moreno, vice president. We have the right products, and we are connected to our customers better than we ever have been.
The Desoto, Kansasbased chain has built its core menu on a full line of deli-fresh subs and pasta entrees. Customers can choose from flavored breads and a number of toppings to customize their sandwiches, which are made to order. What really sets the brand apart, though, is its focus on operations excellence and friendly service.
A big point of differentiation for us is that we deliver and cater, Moreno says. That separates us from our competition, and we have the technology to increase our market share.
As a result, Mr. Goodcents can compete head to head with larger brands in key markets. The chain has a strong following in the Midwest and Kansas City, where its 70 restaurants dominate the marketplace. Mr. Goodcents plans to replicate that presence in terms of number of restaurants, brand awareness, and advertising in other areas throughout Arizona, Nebraska, Colorado, Oklahoma, and Iowa. Mr. Goodcents Subs & Pastas will continue to position the concept nationwide, and they anticipate aggressive growth over the next 12 to 18 months.
We have something unique in the quick-service restaurant industry, and our plans are to expand the brand rapidly, Moreno says.
Once a franchise agreement is signed, Mr. Goodcents wastes no time helping franchisees to start building their business.
Mr. Goodcents is currently in the midst of an aggressive remodeling effort to better position the brand going forward, and by the end of year they expect a steady increase in comparable sales, 25 new restaurant openings, and 75 new signings. Thats good news for potential franchisees, who will be drawn to Mr. Goodcents competitive franchise agreement fees, low build-out costs, and protected area development opportunities. To qualify, candidates should have at least $40,000 in startup capital, a credit rating of 650, and loan approval for construction and equipment costs.
Once a franchise agreement is signed, Mr. Goodcents wastes no time helping franchisees to start building their business. A dedicated account team assists with new restaurant development, and the goal is to have a restaurant opened as soon as 90 days after a lease is signed. Average unit volume for existing restaurants continues to grow and will exceed $420,000 this year.
Weve put all the systems in place, weve got all the right people in place, and were in a mode to grow, Moreno says.
For more information about franchising opportunities with Mr. Goodcents, visit www.mrgoodcents.com.

