MGH, a full-service marketing communications agency, expanded its relationship with Global Franchise Group to include social media management for all of the strategic brand-management company's quick-service restaurant (QSR) franchise concepts it has been working with since April, which include Great American Cookies, Marble Slab Creamery, MaggieMoo's Ice Cream & Treatery, and Pretzelmaker. MGH will also provide a variety of marketing services, including social media management, for the iconic all-American brand Hot Dog on a Stick, which GFG acquired in August.
Hot Dog on a Stick
Global Franchise Group (GFG) LLC, the strategic brand management company and franchisor of Great American Cookies, Pretzelmaker, Marble Slab Creamery, and MaggieMoo’s Ice Cream & Treatery, announced that it has acquired the Hot Dog on a Stick (HDOS) brand. California-based HDOS currently operates 78 corporate-owned stores and 14 franchise locations in the U.S., as well as internationally in Brazil, Korea, and the Philippines. GFG acquired the brand on August 21, 2014.
Hot Dog on a Stick, an American icon since 1946, recently made life easier for its on-the-go patrons with the opening of the popular chain’s first drive-thru location in California on June 14. The Hesperia, California, location will celebrate its grand opening on National Drive-Thru Day—Wednesday, July 24, with a ribbon cutting scheduled for 9 a.m. The location will also be offering specials throughout the week of July 22 to 26. Specials include a free Breakfast Sausage on a Stick with any purchase from 10 a.m.
Hot Dog on a Stick, the iconic California chain, will open the company’s first kiosk stand in a mall at Westfield Fashion Square in Sherman Oaks, California.
This makes the fun-loving, interactive dining experience and all-American hot dogs and cheese on a stick more accessible and convenient for guests in the San Fernando Valley.
What began as an entrepreneurial dream in 1946 as a beach stand in Santa Monica, only to expand to more than 100 stores in mall locations today, has evolved one step further.
Hot Dog on a Stick, an American icon since 1946, just made life easier for its on-the-go patrons with the opening of the popular chain’s first drive-thru location in West Jordan, Utah.
Guests can now pick up and enjoy fresh lemonade, yummy hot dogs cooked to golden perfection and other delicious bites on a stick–including breakfast –without stepping foot outside of their vehicle.