This March, Jersey Mike’s Subs is joining forces with more than 120 local charities for the company’s fifth annual March Month of Giving fundraising campaign. Last year’s Month of Giving raised $2.1 million for more than 100 different charities nationwide and this year Jersey Mike’s hopes to raise even more.
Last week, New Jersey Governor Chris Christie and Jersey Mike’s founder and CEO Peter Cancro honored veterans at a special ceremony on Ellis Island.
The tribute was part of the nonprofit Wreaths Across America’s annual pilgrimage from Harrington, Maine, to Arlington National Cemetery to deliver hundreds of thousands of wreaths for Wreaths Across America Day on December 13. Known as the world’s largest veterans parade, the Wreaths Across America (WAA) convoy stops at schools, monuments, veterans’ homes, and communities each year.
After 39 years in the quick-serve industry, I still find it a privilege to do what I do. This is such a rewarding business for those who are willing to put in the time and the effort. I remember working at Mike’s Subs, the local sub shop on the Jersey Shore, when I was 14 years old. After about four years of working and learning, I decided to take over and purchase the shop when I was 17 years old, my senior year of high school.
Physical activity has always been the crux of the workday at Jersey Mike’s corporate headquarters in the Garden State. Founder and CEO Peter Cancro is hoping to bring more attention to the company’s unique initiatives and show other quick-serve industry leaders the benefits of integrating exercise into the workplace. That’s why he was the first New Jersey–based company leader to sign the National Coalition for Promoting Physical Activity (NCPPA) CEO Pledge.
Jersey Mike’s Subs, known for its grilled subs, is the first company in New Jersey to sign the National Coalition for Promoting Physical Activity (NCPPA) CEO Pledge as part of its ongoing commitment to promoting healthful living in the workplace. Company CEO and founder Peter Cancro is the first CEO in Jersey Mike’s home state of New Jersey to make the pledge which states, “For the betterment of my company, our employees, their families, and our country, I pledge to improve employee health and wellness by providing opportunities and resources for physical activity before, during or after t
The quick-service industry isn’t quite what it used to be. Gone are the days when a simple roll or slices of white bread sufficed as carriers for a burger or sandwich.
These days, with innovation required in an increasingly competitive field, sandwich carriers ranging from doughnuts and lettuce to ramen noodles and fried chicken are combining creativity with novelty to develop tasty twists on tradition.
While tipping has never been a customer expectation in the limited-service restaurant industry, some chains have implemented gratuity options with their new, higher-tech point-of-sale systems, like counter payment terminals or mobile apps. But not every brand is certain whether tipping is appropriate in the category.
Jersey Mike’s Subs is introducing a new branding campaign designed to reframe the sub sandwich experience and position the 58-year old company as the one that owns this elevated, authentic position. The campaign is Jersey Mike’s first with Wisconsin-based Planet Propaganda, which anticipates that the ads will raise the perception of what a sub can be.
Sub lovers from coast to coast can make a substantial difference this Wednesday, March 26, by joining in Jersey Mike’s Day of Giving.
On that day, Jersey Mike’s Subs is donating 100 percent of sales to more than 100 local charities including hospitals, youth organizations, food banks, and more. The Day of Giving is the final event in Jersey Mike’s Fourth Annual March Month of Giving fundraising campaign.
This March, Jersey Mike’s Subs is joining forces with more than 100 local charities for the company’s 4th Annual March Month of Giving fundraising campaign. Last year’s Month of Giving raised $1.7 million for 86 different charities nationwide, and this year, Jersey Mike’s hopes to raise even more.