Pizza Patron

Cultural Cues

Reinvesting in employee training, improved food quality, and more efficient supply chains are all viable options to strengthen an underperforming quick-service restaurant. But before any outward changes can take root, the core of the business must be unified, and several businesses are finding that a better internal culture can lead to better results.

Top of Mind

Over the past century, Americans have developed a special craving for certain foods, both at home and in restaurants—items like burgers and fries, sandwiches and fried chicken.

And then there’s pizza. One of the nation’s most beloved meals, pizza is the sum of varied parts: crust, sauce, cheese, meat or other proteins, vegetables, and the baking style. All are important, but the toppings are the real ingredient that gives customers and operators alike room to play around with new flavors.

Pizza Patrón’s 2014 “Mexicanization” Ups Sales

Pizza Patrón announced its first and second quarter total sales in 2014 blew past expectations and are up 5.6 percent versus the same six-month period in the prior year. This historic mark was achieved with 14 percent fewer locations.

In 2013, Pizza Patrón closed 20 locations as part of a strategic effort to strengthen its business for the long term.  In the first half of 2014, the company completed five additional closures and opened six new restaurants for a total of 91 stores, including the opening of the first two company-owned locations in Texas.

Pizza Patron Opens 2nd Corporate Store

Pizza Patrón has opened its second corporate-owned store at 526 E. Pipeline Road in Hurst, Texas.

The carryout location is open Sunday through Thursday from 11 a.m. to 10 p.m. and Fridays and Saturdays from 11 a.m. to midnight.

“We are experiencing double-digit comp sales this year and expanding our footprint in key growth markets,” says Victor Vazquez, business development manager for Pizza Patrón.  “This success is a testament to the strength of the Pizza Patrón brand and business model.”

Pizza Patron Wins PR Award for Controversial Campaign

Pizza Patrón, the Texas-based Mexican pizza chain, fired up taste buds, the media, and global conversation with its recent limited-time pizza offer, La Ch!#gona.  As a result, the La Ch!#gona campaign lit up the 2014 U.S. Hispanic Idea Awards held at the Eden Roc Renaissance in Miami Beach, Florida, winning Best PR Campaign.

Pizza Patron Debuts Pepperoni Mexicano

Pizza Patrón has introduced the Pepperoni Mexicano, which is made from beef, pork, a proprietary blend of spices, and is infused with a jalapeño.

Customers will also have the option of ordering any recipe that contains regular pepperoni and replacing it with Pepperoni Mexicano for free, including the company’s Favoritas del Patrón line of specialty pies.  Additionally, guests can create custom pizzas using Pepperoni Mexicano, which was developed exclusively for Pizza Patrón by Tyson Foods.

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